Segulah I and DSC acquire Mr Music

13 December, 1999

Segulah I, in co-operation with its British partner Duke Street Capital and the company management has acquired Mr Music Holding from the previous owner. Mr Music is the leading music club in Scandinavia. The company produces and sells compilations of the latest chart hits. Mr Music operates multiple clubs with varied musical content, Mr Music Hits” and “Maximum Dance” being the largest.

Mr Music’s products are distributed exclusively to club members on a subscription basis. The company currently has operations in Sweden, Norway, Denmark and Finland. Active members in the various clubs total about 160 000 in the four countries.

Mr Music is a unique company and Segulah see interesting opportunities in developing the business further together with management and Duke Street Capital.”

Daniel Sachs, Managing Partner AB Segulah.

Mr Music has about forty full time employees and reached a turnover of some 240 million SEK in 1998. The former owner will leave the company at the time of the sale.

For more information please contact Daniel Sachs at AB Segulah +46 8 442 89 50, sachs@segulah.se.

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